Finance
- Total sales by time period
- Sales by product or service
- Sales by lead source
- Revenue per sale
- New vs. returning customer sales
- Track impact on profitability.
- Opportunity for repeat orders for a steady cash flow
- Identify big ticket value opportunities
- Stimulate frequent orders
- Correlate service and quality based on customer association time
- Top regions for customer churn by satisfaction index
- Period trends of churn
- Track low performing sites / services
- Correlate time of service to customer plans
- Verify your lead scoring or qualification process
- Approach customers through preferred channels
- Make sure the right people are involved throughout
- Equip executives with the right content at the right time
- Foster learning opportunities for your sales reps to improve the sales process and win more future deals
- Uncover aspects of your brand that potential customers appreciate and ones they don’t
- Fine-tune messaging, adjust campaigns, and create stronger content to highlight company strengths
Fraud Detection
- Fraud incidents with time
- In which areas, incidents of frauds are high
- Which sector records high number of fraudulent incidents
- Number of transaction received approved status
- Factors for approval of transaction
- Number of Non-fraudulent transactions were successful
- Fraction of frauds detected out of total frauds
- Regions of improvement
- Number of False negatives out of total transaction
- Decline requests with time
- Quality and transparency of transaction process
- Factors that leads to Declining a transaction
- How relevant the results are
- Number of frauds predicted that were actually fraud
- How good is model performing
